21 October 2023

Book Review


Google Doodles are the New Commemoratives

By Sushil Mehra

Google Doodles are the New Commemoratives By Sushil Mehra Pages 40: Paperback Size A4 : Publisher: Sushil Mehra: Email: gaureshmehra@gmail.com

Google Doodle

The Google Search Engine shows the Google logo prominently. But on certain occasions like an important day event, the birth or death anniversary of a famous personality, there is a temporary alteration of the logo on Google's homepages intended to commemorate holidays, events, achievements, and notable historical figures. This changed logo is known as a Google Doodle. Google Doodles celebrates artists and scientists on their birthdays. In addition to celebrating many well-known events and holidays. It could be changed across all global search engine websites of Google or it could be only specific to certain country’s search engines.

The book is a compilation of the Author’s 5 Frame Philatelic Exhibit “Google Doodles are the New Commemoratives” The exhibit tells us all about Google Doodles through the eyes of philately, especially private covers. This exhibit makes a month-wise journey and chronicles Google Doodles that came along the way thus giving us an insight into important days and personalities at large. Today Google Doodles are the new commemoratives and they try to occupy the same place that commemorative coins/stamps had in the non-digital era.  Philately offers an excellent medium to narrate the story of these new commemoratives of the digital era and this is what this exhibit intends to do. 

The author has tried to give a philatelic explanation of the exhibit prepared through Google Doodle commemorative covers. He has linked the design element of the cover to the stamp/cancellation through dates /person/event.

The author has introduced a new trend in Thematic and Modern Philately which could be adopted with the change of time in the digital era.

The book is very interesting and will be liked by all collectors as well as people in general as it has been presented in a very interesting way. It gives a new idea to the collectors how to make a different exhibit in this digital world.

 About the author

Sushil Mehra is a BA (Hons) in Political Science from Delhi University. He is the Managing Director of Pan Office Systems Pvt Ltd, Bangalore. He is a keen philatelist and numismatist with a special interest in various varied subjects related to stamp, coin, and note collection. He is a member of the Karnataka Numismatic Society as well as a member of the Karnataka Philatelic Society. He has a complete collection of post-independence India Stamps. ET (Economic Times) as well Deccan Herald have published articles on his collection. Karnataka Postal Circle has released Post Cards on his collection as well as two books on Special Covers of Karnataka to which he has contributed.

He has recently published the following 5 books :

1. Glimpses of Vintage Bengaluru’,

2. Guide to Permanent Pictorial Cancellations of India’,

3.‘My Dashavatar Collection’,

4..‘Exemplified Philatelic Terms’, ‘Jai Hind – The True spirit of India’,

5, ‘The Handbook of Permanent Pictorial Cancellations of India’.

He has won several  Philatelic Awards at National and International Philatelic Exhibitions which includes Large Silver in Lit. Class at Baliphilex 2020, Large Silver in literature Class for Jai Hind - The True Spirit of India’ in Cape Town 2022, 1st Place in AKAM Class in Amritpex 2023 for ‘The Story of India’s Fight Against Covid’ and Silver Medal in Literature Class in Amritpex 2023 for ‘Jai Hind – The True spirit of India’.

- Jeevan Jyoti

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